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Project Stargate: "Always On" Skype video connection between remote offices

UPDATES:  Stargate is Live! | Also, see SimpleGeo's Implementation

We recently expanded PointAbout from its office in Washington DC, opening a new office for AppMakr in San Francisco (as an aside - interesting personal-interest story about the move here).

One problem with geographic separation is that the people in the other office are very abstract.  You might see work coming from them in the form of code, releases, email, etc., but it's very hard for the actual people between offices to make a connection.  And that inter-personal connection is very important to us as a company, so I set out to figure out a way to solve it.

My co-founder Sean aptly named this project "Project Stargate," after the science fiction Stargate movie in which shortcut paths to the Universe are opened up through a round, glowing portal (really wanna geek out?  More details on Stargate here), so the name has stuck.

I'll be adding to this blog as we figure things out, and I'd really like to have your thoughts in the comments section below, especially if you've done any work to solve this problem (any Y Combinator startups out there working on this vexing issue?).   Just to be clear, we all have AIM, or Gtalk, or Skype call & video chat abilities - that's not the problem.  The problem is that to initiate a call or IM chat requires effort.  And while it may be a very small, minimal amount of effort, nonetheless it's effort, which means that the magical moments where someone turns to another person and says "hey, I have an idea" or "can you look at this for me" are lost.  And that's really, really significant.  Since effort is required to establish a connection, the serendipitous connections are lost.  That's what I'm trying to bring back through "Project Stargate".

21 Podcasting Applications to Use for Marketing Your Site

On Zach Browne

Podcasts are usually recorded and edited using home equipment and done for the love of it. There is specialized podcasting software available like Apples Garage Band or QuickTime Pro. These packages make it quite simple to record, mix and format the audio files correctly. Just like bloggers, though, many podcasters are trying to figure out ways of making money from their podcasts and turning listeners into revenue. A lot of people are producing music podcasts. This has meant a huge move to circumvent traditional rights issues about downloading music from the Internet. There is now a large body of music that is classified podsafe. This has either been composed, especially for podcasts or the artist has specifically decided that they want their music to be available via the net for all who want to hear it.

Radio stations have realized that they have a whole new way of using their content. They began packaging their output so that fans could listen to their favorite shows whenever they wanted to (without the music). NPR was one of the innovators of supplying their shows via podcasts, now almost every radio station around the world does the same thing. Educators and teaching institutions have latched on to podcasting as a way of sharing content and providing tuition for learners who cannot be present at lectures or tutorials.

The corporate world is also realizing that podcasting can add huge value to their communications mix. The term podcast is increasingly being used to cover any audio or video that is embedded in an organizations web site.

Podcasts offer an incredible opportunity for marketers. The bottom line is that you now have a way of getting content to your target markets without having to persuade a media channel to carry it or to pay huge advertising rates.Podcasts are:

However, the content must be:

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