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Deconstructing AngelList: How to Optimize Your Funding Profile

AngelList is a platform that connects entrepreneurs to angel investors to raise seed stage capital.

Out of the $1.5 million dollars in angel funding we've raised for Socialize, over $1 million came from introductions made on AngelList.  We were very early AngelList users under our AppMakr brand, with Brendan Baker doing a detailed analysis of our use of AngelList in his Anatomy of a Seed project.  I also wrote a lengthy manifesto about our fundraising experience, and when AngelList was very new I interviewed Naval Ravikant, one of the AngelList founders.

Recently, using AngelList has changed the way I've been fundraising.  Where traditionally, I've had to dedicate a block of time to fundraise full time, I can now fundraise passively, meaning just by focusing on having an optimized AngelList presence and a few specific techniques, I don't have to spend blocks of my time finding high quality angels.  That is a game changer for us -- fundraising is an incredibly distracting process, and it's especially hard to innovate and iterate on your startup when you're distracted by bolstering the company's bank account.  Being able to have angels come to me has given me a freedom as an entrepreneur that's just fantastic.

As I was talking to my friend Ben Young, CEO of Nexercise, about this sea-change in fundraising, I offered to critique his AngelList page to help him optimize it for this type of inbound passive investment.

London Ranked as the World's #3 Startup Hub

On Isaac Lewis

The Startup Genome Report released a new report which compares the startup ecosystem in various cities. Their previous report gathered information on over 500 startups to identify common patterns of success. I really like these guys, as they're replacing all the vapid tech punditry we see today with actual data.

The current startup scene sometimes reminds of people 400 years ago who debated for years whether a bowl of water would be heavier if you put a fish in it, without ever thinking to actually weigh the damn bowl. Did you hear of this thing we invented called "science", which means that instead of endlessly debating stuff on TechCrunch or Hacker News, you should just go out and measure it?

Rant over, here's the city rankings:

Article here: http://techcrunch.com/2012/04/10/startup-genome-compares-top-startup-hubs/

 

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