Yeah yeah ... I saw this: http://danielodio.com/socialcam-is-magical
And, I can give a LITTLE bit of an advantage to the fact that SocialCam will actually add the source video files to your various other social profiles. But, I think the limitations far outweigh some small advantages.
Video quality/resolution is HORRID.
I know most of what you're using it for is quick, simple dialogue. But good grief ... when you embed them at "full" width, they look very badly pixelated. When they play on YouTube, they're only 380p. We're living in a 720p (minimum) world and your previous post about mobile network speed only reinforces that. You're wasting the excellent quality of that shiny, expensive iPhone you're carrying around. Don't even get me started about the square video aspect ratio. They're ugly letterbox on YouTube. (see video below .. i know it's not as bad as VVS ... but it's annoying) ... I'll also acknowledge that part of SocialCam's appeal is that it's MEANT for mobile data speeds and actually begins to upload as soon as you hit record which explains the low resolutions. But I contend that's really only needed for very specific, "Live Tweeting"-style, real-time video capture.
SocialCam hit (scammed their way to) their Tipping Point with Facebook App SPAM
It's WELL documented. It's still ridiculous that they force you to install their Facebook App if you click on one of their videos in the News Feed. Forbes called it: Bullying. And I was reminded when I saw this feed on HackerNews that they "promised" not to SPAM your wall when signing up via the mobile device.
UX/UI on their .com site & embedded videos sucks
If I watch a video embedded on your blog, I can't click to open it on their site. I can't click your username to see your other videos and I'm only presented with 3 random past videos of yours ... when I just tried clicking one of those on your "Magical" post, it didn't do anything.
There's simply zero way to deny that audience/potential eyeballs is what matters. No one's going to argue against the fact that YouTube owns this title in spades. That's where your videos should live. It's critical to consolidate your view counts to increase your exposure in "Related Videos" and promote further discovery by new viewers. SocialCam breaks this rule by creating several instances of your video and is a fat #FAIL for the experience on SocialCam.com. Not to mention, the instance they create on YouTube SUCKS (see above). That will decrease engagement for your video on YouTube.com and if anyone shares your SocialCam-generated video from YouTube, it'll carry that sucky quality across the web/social.
Now, I can't speak on YouTube for iPhone, but on Android ... IT. KICKS. ASS. (understandably so if it's significantly better than the iPhone iteration) ..... With maybe 2-3 extra taps of my thumb I can create the exact same sharing experience that SocialCam claims while leveraging the serious advantage of my videos "living" on YouTube. Shares to Facebook are EXPONENTIALLY more engaging since they play directly in the News Feed, are immediately sharable as a Posted Item/Status Update, and if the user clicks through the link, they get the full/amazing/powerful/engaging experience of viewing on YouTube.com. Shares to Twitter are embedded in every Twitter client/Twitter.com and playable directly from the timeline. It's just unbeatable. And, your content is in full, 720p (or even 1080p) HD GLORY!
Game. Set. Match.
What say you, DROdio?
P.S. - Fun Story. I first installed SocialCam at SxSW 2011 and was using it at the ACLU 80's Party that I met you guys at in Austin that night. At one point, I was recording people getting their hair teased up with hairspray and a young guy taps me on the shoulder and excitedly says, "I MADE THAT! How do you like it?!!" He handed me a bunch of SocialCam stickers and I told him my impressions to that point. Wander if he's still with SocialCam ... I'd send him a link to this post! =)
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